Organizing for Action fundraises off Navy Yard shooting

Katie LaPotin, Red Alert Politics, September 19, 2013

Organizing for Action has decided to turn tragedy into money.

President Barack Obama’s old campaign organization-turned-nonprofit sent out an email Wednesday night asking supporters to sign their petition urging Congress to pass more stringent gun laws in the United States in the wake of Monday’s deadly shooting at the Washington (D.C.) Navy Yard.

Except it didn’t stop there: OFA’s thank you for signing the petition was a fundraising plea, as pictured below.

OFA Navy Yard Email Donation Screen

The email, which was signed by OFA Executive Director (and former Obama campaign staffer) Jon Carson, reminds OFA supporters that the President has led the charge to reduce the amount of gun violence in the U.S., but that he can’t do it alone.

“Ultimately this is something that Congress is going to have to act on,” the email says.

OFA’s predecessor, Obama for America, issued a similar plea last December following the tragic shooting at Sandy Hook Elementary School in Newtown, Conn. as well.

Read the full text of the email below:

Friend –

If you’re like me, you heard the news about the 12 Americans who died in D.C.’s Navy Yard shooting — and you had those familiar feelings of grief and frustration.

It’s almost unbelievable: More than 8,259 Americans have died due to gun violence since Newtown.

As President Obama said, these events are too common. We all stand numb, trying to wrap our minds around another tragedy that breaks our hearts.

Yet, even though nine in 10 Americans have said they support common-sense measures that would prevent gun violence, Congress has failed to act.

Since the Senate vote failed this spring, OFA supporters have refused to back down — within weeks, we delivered a petition with more than 1.4 million names to leaders in Congress. Just last month, volunteers held hundreds of events across the country, reminding their lawmakers that we’re not going away.

After tragedies like this, now is the time for people like you and me to renew our call.

Add your name right now to tell Congress you’re not backing down in the fight to prevent gun violence.

We all have our personal reasons for being a part of this. For me, it’s my desire as a father to keep our kids and our communities safe. If you’d like, I’m encouraging you not just to add your name, but to share a personal reason you’re involved.

The President has done what he can to help — taking executive action to close loopholes in background checks on gun sales, nominating Todd Jones to head the Bureau of Alcohol, Tobacco, Firearms and Explosives, and more.

But, as he put it, “Ultimately this is something that Congress is going to have to act on.”

We can pass legislation that helps prevent future gun violence — we just can’t back down now.

Add your name to recommit to the fight for gun violence prevention legislation today:



Jon Carson
Executive Director
Organizing for Action


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