HHS uses MLK Jr. Day to promote Obamacare

Katie LaPotin, Red Alert Politics January 20, 2014

The Department of Health and Human Services is so desperate to convince Americans to sign up for the healthcare exchanges that it’s campaigning at every which way and turn – including the national remembrance day of the late Civil Rights leader Dr. Martin Luther King, Jr.

In a press release from the HHS press office Friday, the embattled government agency allegedly asserted that King described ‘inequality in healthcare’ as the “most shocking and inhumane” form of justice, essentially making him a proponent of the Affordable Care Act. (It should be noted, however, that several legal scholars have been unable to confirm via a primary document that King ever made that statement).

The release then details how uninsured Americans suffer from a lack of affordable healthcare.

“A child who can’t focus in school because of untreated asthma or a painful cavity is denied the opportunity to learn and realize his or her full potential. A parent who is unable to work because of untreated high blood pressure, diabetes or kidney disease is denied the opportunity to provide for his or her family. The door of opportunity is closed when a family goes into bankruptcy to pay for a sick child’s medical care. When a young adult has to give up a promising entrepreneurial dream because of the cost of health insurance, he or she is denied the opportunity to realize his or her full potential. And without the security of affordable, quality health insurance, there is no economic security for the millions of Americans working hard every day to make ends meet.”

The fact that the HHS would feel the need to campaign for the program on a day of remembrance only goes to further highlight how much the program has struggled since the marketplaces opened in October – and became law earlier this month. Not only have enrollment numbers been far lower than projected, butjust one in four applications received before Jan. 1 came from Americans under the age of 35. That number is key because the exchanges need to have at least 40 percent of enrollees come from that age group to remain financially solvent.

Nor is this the first time that the Obama administration and the HHS has campaigned around a holiday. The administration launched expensive, multi-media campaigns late last year to encourage Americans to “talk about Obamacare” around the Thanksgiving and Christmas dinner tables and enroll in the Obamacare exchanges as a resolution for the new year.


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